Top eCommerce Website Design Trends To Swear By In 2023
Wondering which eCommerce website design trends to follow in 2023? The COVID-19 pandemic has had a tremendous impact on every industry including eCommerce. As cities went into lockdown and everyone had to stay indoors for their safety, online shopping took off as it brought people the things they needed to their doorstep. The eCommerce boom naturally increased competition within the industry, and that means eCommerce business owners now have to step up their game to get ahead of the competition. If you want to do the same, keeping up with the current eCommerce web design trends is an absolute must.
The Best eCommerce Website Design Trends Of 2023
Ecommerce website design has changed drastically over the last two years. Today, eCommerce development is all about cutting-edge technologies, creative product visibility, and enhanced security. The goal is to create an innovative and dynamic online shopping experience that properly reflects the mindset, desires, needs, and wants of the customers. Ecommerce businesses that can seamlessly offer that end up becoming successful. If you want your online store to keep up with the big names in the industry, you need to design and develop your website accordingly. Make sure to try these top eCommerce website design trends.
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1. Unconventional Layouts
Creating the layout is one of the most important aspects of eCommerce website design. A great layout helps you structure all the information on the website in a practical and attractive way. Many eCommerce businesses go for the standard template designs that adhere to a few conventional structures such as the F-layout or the singular-column layout. However, the problem with these layouts is that they have become all too common, which means they no longer offer the element of surprise.
The best way to break away from the monotony is to go for an unconventional layout. With an unconventional and creative layout, an eCommerce website can truly break the mold and thrive on oddity. If you do the same, you must incorporate the same theme on your websites, online pages, and apps. You can also combine various elements such as animated photos and interactive videos to create an innovative layout. Such creativity can lead to higher brand retention, improved user engagement, and an increased conversion rate.
2. Vertical Menus
Websites have had the default horizontal menu style for decades. That is primarily because before smartphones came into the picture, websites were built for the large screens of laptops and desktops. However, this trend is changing with the increasing number of mobile users. In a bid to be mobile-friendly, more and more eCommerce websites are now going for vertical menus that are perfectly mobile-friendly.
You might think that creating a responsive website would get the job done since the website will look great on any screen size. However, it is now becoming apparent that some horizontal menus do not look good on narrow mobile screens. To fix this problem, many contemporary eCommerce websites go for vertically aligned menus, which can be placed on any side of the page. On the other hand, it takes very little space and it is much easier to scale.
3. High-Tech Voice User Interface
One of the biggest eCommerce website design trends of this year is the implementation of AI technology, mainly voice user interface, which offers a great level of convenience to the users. Ecommerce businesses are starting to see the true potential of AI technology when it is integrated with eCommerce. A voice user interface is not only trendy, but it also offers the users an assistant. It helps to create a highly personalized and efficient user experience.
A competent eCommerce website development company will achieve this by working the voice user interface into the UX design. They will also invest in voice search optimization for the website. When searching via text, users mainly put keywords or phrases into the search box. However, when performing a voice search, they tend to speak in complete sentences. Therefore, optimizing the website for voice search is crucial.
4. Highly Creative Web Animations
When it comes to web page transitions, creative animations are extremely sought-after right now. Although most eCommerce website designers think of animations as simply cosmetic or superficial addition or effect, skilled experts know how to harness their true power. They can leverage web animations and create highly immersive customer experiences. In 2023, we are going to see web animations taking a center stage in eCommerce website development trends, and if you want to dabble with the same, make sure to hire reputed and reliable eCommerce website development services.
These are a few of the top eCommerce website design trends that we are going to see in 2023. The top eCommerce designers are also playing around with various new elements such as micro animations, asymmetric layouts, attractive typography, striking colors, and much more. You can do the same to create a unique and innovative eCommerce store that offers the highest level of user satisfaction.
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Build The Best eCommerce Website With The Help Of iTrobes
If you are looking for a renowned eCommerce web design and development company to help you build your online store, you must check out iTrobes. We are one of the top web development companies in India, and we have worked with some of the leading eCommerce businesses from around the world. Our team is made up of highly skilled and competent eCommerce designers who can build the eCommerce store of your dreams!
Our eCommerce web design services are unique in all aspects. Although most web design firms provide pre-fixed packages, iTrobes offers customized packages only. That means our services are highly personalized and customizable. It allows us to offer you the best work possible while keeping the eCommerce website cost low or according to your budget. You can learn more about our web design packages by contacting us. You can simply give us a call or drop us an email with your query today!
