A Breakdown Of Logo Design Cost In India
How much does logo design cost in India? How do I find a good web design company that will bring my ideas to life? If these questions are weighing you down, worry no more! This article will walk you through the cost of designing a logo in India, and give you some tips on choosing a designer. Logo design costs can typically fall between ₹5000 and ₹50,000 for a solid logo with reasonable production quality. The cost of a logo can vary based on several factors, such as the designer’s experience, the complexity of the design, and the level of customization you need.
Factors That Affect Logo Design Costs In India
1. Expertise
Well-established and experienced logo designers bring a host of benefits to the table. The years that they have spent on their craft ensure that they are professional and that they can accurately capture the essence of your brand in a simple graphic. As you might imagine, logo designers with more experience will be more expensive to hire.
2. Time
Logo design is a multi-step process. The designer needs to research your brand, your competitors, and your target market to be able to create a logo that matches your vision. They will create multiple iterations with various colors, typography, and other design elements. You can then request the designer to rework certain elements. The more revisions you request, the longer it will take, and the more money you will have to shell out.
3. Customization
There are a lot of generic, template-based logo designs available on the internet. If you want yours to be a unique representation of your brand identity, it is going to add to your logo design cost in India. This is because it will take a lot more research and time on the part of the designer to craft a customized logo.
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What Is The Average Logo Design Cost In India?
As we have seen, various factors affect logo design prices in India. The pricing structure that you go for also plays a role. Here are the three most common pricing structures for logo design.
1. Fixed Price
Fixed-price logo design packages typically include a set number of design options and revisions. Some packages may include promotional services as well. The cost will vary based on the designer and the package you choose, but it will be agreed upon in advance by you and the designer.
2. Hourly Rate
Some designers charge by the hour. The hourly rate will depend on the designer’s expertise and reputation. An intricate logo that takes multiple revisions will cost you more than a simple one.
3. Contests
You can get multiple designers to submit their logo designs and run a contest, offering a prize for the one that you eventually choose. You set the prize amount, and designers can choose whether or not to participate in the contest.
Based on your budget, we can divide logo design costs in India into three tiers: budget, mid-range, and premium. Even within these tiers, you will find a range of possibilities.
| Service Provider | Logo Design Cost |
|---|---|
| Logo generators | INR 0 – INR 100 |
| Logo templates | INR 100 – INR 500 |
| Logo design competitions | INR 500 – INR 1000 |
| Beginner freelancers | INR 1000 – INR 5000 |
| Experienced freelancers | INR 5,000 – INR 15,000 |
| Small graphic design firms | INR 5,000 – INR 30,000 |
| Medium-sized design agencies | INR 5,000 – INR 50,000 |
| Specialised design firms | INR 50,000 – INR 1,00,000 |
| World-renowned logo designers | INR 1,00,000 – INR 10,000,000 |
Logo Design Pricing Tiers In India
1. Budget Pricing
Logo Generators
A logo generator is an online tool that helps you build your logo. Some of them ask you to provide your brand’s name and the colors and fonts of your choosing. Others are more free-form – they give you a blank canvas to work with. They are typically not very expensive, some even being completely free!
Logo Templates
A logo template consists of graphic and text elements already in place, that you can customize at will. If you’re making your logo yourself, this is a good option because it gives you a starting point for your design.
Beginner Freelancers
Freelance designers who are just starting and haven’t clocked up the hours yet will typically charge you lower rates. But remember, their lack of experience might lead to you not getting exactly what you want!
Logo Design Competitions
Logo design competitions or contests ask multiple designers to submit their ideas for a certain amount of prize money. You can then choose from the entries the design that you like best.
2. Mid-Range Pricing
Experienced Freelancers
As you might imagine, the logo design charges in India for experienced freelance designers will be a bit more than novice ones. When you pay them, you are not only paying for the design but for their expertise and advice as well.
Small Graphic Design Firms
A local start-up that does graphic design is another option that you have. With a smaller firm, you can usually request more revisions and work closely with the designers to bring your vision to life.
Medium-Sized Design Agencies
These agencies are more organized, and will probably have set processes in place that you will have to follow. They are typically more efficient than smaller firms, and they will charge you higher rates for their quick turnaround time.
3. Premium Pricing
Specialized Design Firms
Established design firms will do more for you than just create a logo – they will do extensive market research on the industry, your business, and your competitors before they get cracking. With a specialized design firm, you will typically have a whole team of experts working on your logo and your brand. This drives up the logo design cost in India.
World-Renowned Logo Designers
Designers who have created logos for huge, successful brands will be the heaviest in your pocket. You may not even be able to reach them directly – you might have to go through an agency that hires them instead.
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Streamline Your Logo Design Journey with iTrobes
One thing you have to keep in mind before you hire a firm is that you should have a framework of what you want your logo to look like. This will save you a lot of time when you start working with a designer. iTrobes is a digital marketing company that offers a top-notch graphic design service. After extensive research, our team of expert designers will work closely with you to build a logo that accurately represents your brand. Contact us today to start designing your logo!
