Tips to help you choose the best SEO company in Chennai
Looking for the best SEO company in Chennai? If so, you need some critical information to make the right choice. SEO is a constantly evolving industry. As search engines keep on updating their algorithms to offer better user experience and more accurate results, SEO professionals have to continually modify their strategies to help websites maintain their ranking on top of the SERPs. Those old days, when SEO was all about cheaply bought backlinks and keyword density equations, are gone for good! Modern SEO is effective only when it is part of an integrated and holistic digital marketing strategy.
Questions you should ask an SEO company in Chennai before you hire them
If you are planning to hire SEO services in Chennai, you must be wondering how you should interview potential candidates. If this is your first time talking to SEO agencies, you might find the task daunting, especially if you don’t know what to ask them and what answers you should expect. To make this process easy and hassle-free, we have compiled a list of questions that you should ask the SEO agency to get some clarity on whether or not they will be the right fit for your business.
How long will it take to rank my website on Google?
Let’s start with a trick question. Although it is natural to wonder how long the company will take to rank your website in the SERPs, a reputed SEO agency will refrain from giving you a precise answer, especially one that comes with a guarantee. That is because it is impossible to answer this question without conducting thorough research on your website and your industry. If the SEO agency claims to rank your website overnight, they are most likely trying to fool you.
If your website already has a high domain authority and a sturdy backlink profile, the SEO agency may be able to rank it rather quickly by performing some on-site adjustments. However, there is no guarantee that they would be able to do it within a short span. The best they can do is offer you an estimate based on research, competitiveness, and strategy.
What kind of SEO strategies have you implemented before?
The best SEO Company in Chennai will not shy away from discussing strategies and tactics that have worked for them in the past. Furthermore, your interest in the matter will make them think about your knowledge in the area as well. If you have researched the prospective SEO agency before interviewing them, you must have an idea of the kind of work they do. However, it might be difficult to ascertain if they are SEO experts or simply good salespeople.
That is why you need to ask them specific questions regarding their strategy. Since there are various approaches to optimizing a site for gaining the desired benefits, you need to know which methods the company plans to employ. A legitimate SEO agency should be able to tell you the strategies they plan to implement to not only rank your website but also to increase traffic and conversion.
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What monthly deliverables can I expect?
By “monthly deliverables,” we mean the amount of work the agency will put in every month. When it comes to SEO, you may not see any day-to-day progress. However, you should be able to track the work the SEO company is doing for you to achieve the ultimate goal. In most cases, monthly deliverables vary depending on the specific strategy. However, some SEO agencies offer a specific set of work depending on the SEO packages they offer. Some of the common deliverables include:
- Keyword research and implementation
- On-page and off-page optimization
- Google My Business (GMB) setup and maintenance
- Citations and directory submissions
These tasks are deemed as “table stakes.” That means the work should absolutely include these, but should not end there. The package should also include supplemental deliverables such as:
- Content creation
- Keyword monitoring and tracking
- Outreach and backlink acquisition
- Traffic metrics and other analytics
You should note that these deliverables may change based on modifications made to the overall SEO strategy. However, their initial commitment should give you an idea of the variety of work they are planning to do.
“What is your backlink strategy?”
Backlink acquisition is a crucial part of SEO. Backlinks are valuable because they represent a type of “vote of confidence” that is given from one site to another. In other words, backlinks tell the search engines that other authority sites vouch for your website and its content. Most reliable SEO services include backlink building, but you would be surprised by the number of companies that do not have a solid backlink strategy.
Backlinks are often considered the foundation of Google’s algorithm. Without quality backlinks, it is extremely difficult to rank a website on Google. To measure how far you are from the coveted top spot in Google search results, you can check your domain authority and compare it with that of your competitors. You can also go through the “recently discovered links” on sites like Moz to check all the links that are currently pointing to your website.
If you don’t find any such links, it would mean you don’t currently have an active backlink strategy in place. After the SEO agency tells you about the backlink strategy it plans to employ, ask them if they would provide you with a backlink profile so that you can personally check all the links to verify their legitimacy.
These are some of the basic and most important questions you should ask the SEO company in Chennai. If you have other queries, do not hesitate to ask the prospective company. A reliable agency would not be offended by your questions!
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Check out iTrobes for the best SEO services in Chennai
Your search for the best SEO agency in Chennai ends at iTrobes. Over the years, We have established ourselves as a leader in the industry, and it has garnered a solid reputation as the best SEO agency in India. Whether you are looking for an SEO company for a small business or a large enterprise, iTrobes is the ideal choice. The company also offers a plethora of customized SEO packages to suit the needs and budget constraints of most businesses. To know more, get in touch with iTrobes today!