What is included in WordPress SEO Services in India?
As of 2021, there are over 455 million websites built on WordPress. Needless to say, it is one of the most sought-after content management systems out there. There are many reasons to love WordPress – it is easy to use, secured, affordable, customizable, scalable, and a lot more. However, perhaps the most common reason most businesses prefer WordPress is that it is highly SEO-friendly. The CMS offers tons of powerful features to properly optimize a site, and with the right WordPress SEO services in India, you can easily take your website to the top of the search results.
What you must know about WordPress SEO services in India
There is a common misconception that simply building the website on WordPress will take care of the SEO. Many people also believe that they do not need a solid SEO strategy if their website is built on WordPress. While it is true that this particular CMS is great for SEO, and it helps you to adhere to the SEO best practices fairly easily, you should know that ranking a website on top of the SERPs (search engine results pages) takes a strategic approach and considerable effort. That is when WordPress SEO services come into the picture.
Your choice of CMS cannot have the desired positive impact on your website’s ranking if the site itself is filled with bugs or serious technical issues that prevent it from getting crawled or indexed. You cannot think of WordPress as a secret magic weapon that will automatically help your website climb the ranks. However, the beauty of WordPress lies in the fact that it can simplify SEO and make it accessible to those who do not necessarily have the required technical prowess.
That said, if you want a team of professionals to take care of your website’s SEO, there are agencies that specialize in WordPress optimization. A quick Google search should help you find a list of online marketing firms that offer WordPress SEO services in India. Before you start interviewing potential candidates, find out what standard WordPress SEO packages include.
Here are some of the common WordPress SEO services you can expect
Website audit:
When you hire SEO services in India, the first thing the marketers do is perform a thorough technical audit of your site. They look at each technical component that can affect the way search engines will judge each page of the website. A technical audit can help to figure out three critical aspects of the site:
Indexability
indexability are the website pages actually getting indexed in search engines such as Google and Bing?
Crawlability
Can search engine crawlers find and access all the content on your site?
User experience:
Are the users happy with your website’s performance? Does the site load fast? Does it open/work properly on all devices?
Technical audits are a critical part of WordPress SEO, and they involve code analysis, diagnostic tests, and website crawling. An in-depth audit may reveal numerous issues that need to be fixed. The agency can look at the results and prioritize the work according to importance or urgency.
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Keyword research and strategy:
Keyword research, also known as keyword optimization, is a critical step in the initial stages of an SEO campaign. Therefore, it must be included in the WordPress SEO services. It involves researching, analyzing, and then selecting the best keywords that will be targeted to drive traffic from the search engines to your website. Choosing and optimizing the right keywords is imperative for the success of your website’s SEO.
You should note that while keyword research takes place at the start of every SEO campaign, it is not something you can do once and then forget. Experienced SEO professionals see it as an ongoing activity that is necessary for discovering new and effective keyword opportunities that help to expand reach.
On-page and off-page optimization:
With WordPress SEO services in India, you are sure to get on-page and off-page optimization services. On-page optimization involves optimizing each page on your website to improve user experience and ranking. While doing on-page SEO, marketers focus on things like internal links, URL optimization, title tags, HTML code, content, UX, and images. On-page SEO is essential to helping your website rank well on Google and other search engines.
Off-page SEO refers to the elements outside of your website that can affect your rankings. These factors include the number and quality of backlinks, GMB (Google My Business) optimization, review site optimization, reputation management, social media management, etc. If you have great content on your website, off-page SEO can amplify its value and bring more high-quality traffic to your website.
Website maintenance and support:
Keeping your website in the best shape possible is absolutely necessary to ensure high rankings. It is also mandatory for running a successful SEO campaign. If you have hired a WordPress website development company in India, chances are they already provide ongoing support or maintenance-related services as add-ons or for an extra charge. However, if your web developer is not there to help you out, the SEO service provider may be able to offer this service.
These are some of the most critical WordPress SEO services you can expect from marketing agencies in India. If you are looking for a reliable and reputed SEO company, make sure to check out iTrobes.
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Get the best SEO prices from iTrobes
If you have been putting off hiring WordPress SEO services due to budgetary concerns, you can rest easy once you check out iTrobes. We are one of the leading web development and digital marketing agencies in India. We offer a range of SEO services and packages to suit the needs of businesses of all kinds and sizes. Unlike most SEO agencies, iTrobes offers customized WordPress SEO services. That means you get to choose the specific services you want from us. Our customized packages not only help you save money, but they also offer the best value for your money!
So, what are you waiting for? Give us a call or drop us an email with your query today!
